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33. Sales Force Management (V-U)
33. Sales Force Management (V-U)
Course:
Marketing Management (V-U)
Discipline:
Social Sciences
Institute:
Virtual University
Instructor(s):
Amjad Habib Mirza
Level:
Undergraduate
Marketing Management (V-U)
1. Bench Mark of Marketing, marketing view point (V-U)
10. Strategic Marketing Planning (Cont.) (V-U)
11. Product (V-U)
32. Negotiation (V-U)
12. Product Life Cycle (PLC) (V-U)
33. Sales Force Management (V-U)
13. New Product Development (NPD) (V-U)
34. Publicity, Public Relation & Corporate Image (V-U)
14. New Product Development (NPD) (Cont.) (V-U)
35. Distribution Channels (V-U)
15. Consumer Adoption Process (V-U)
36. Distribution Channels (Cont.) (V-U)
16. Packaging and Labeling (V-U)
37. Supply Chain Management (SCM) (V-U)
17. Brand Management (V-U)
38. Wholesaling (V-U)
18. Price and Pricing (V-U)
39. Retailing (V-U)
19. Pricing (V-U)
4. Marketing Orientation, sustainable competitive advantage, target markt (Cont.) (V-U)