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Home » Social Sciences » Marketing » Marketing Management (V-U) » 3. Marketing Orientation, sustainable competitive advantage, target market (V-U)

3. Marketing Orientation, sustainable competitive advantage, target market (V-U)

Course:Marketing Management (V-U)
Discipline:Social Sciences
Institute:Virtual University
Instructor(s): Amjad Habib Mirza
Level:Undergraduate

Marketing Management (V-U)

1. Bench Mark of Marketing, marketing view point (V-U)
10. Strategic Marketing Planning (Cont.) (V-U)
11. Product (V-U)
32. Negotiation (V-U)
12. Product Life Cycle (PLC) (V-U)
33. Sales Force Management (V-U)
13. New Product Development (NPD) (V-U)
34. Publicity, Public Relation & Corporate Image (V-U)
14. New Product Development (NPD) (Cont.) (V-U)
35. Distribution Channels (V-U)
15. Consumer Adoption Process (V-U)
36. Distribution Channels (Cont.) (V-U)
16. Packaging and Labeling (V-U)
37. Supply Chain Management (SCM) (V-U)
17. Brand Management (V-U)
38. Wholesaling (V-U)
18. Price and Pricing (V-U)
39. Retailing (V-U)
19. Pricing (V-U)
4. Marketing Orientation, sustainable competitive advantage, target markt (Cont.) (V-U)

Sialkot Chamber of Commerce & Industry P.O. Box 1870, Shahrah-e-Aiwan-e-Sanat-o-Tijarat, Sialkot City 51310 – Pakistan

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